Cleaf

Art Direction

While working at Blackspace Creative Agency in Milan, Pamela Carbonell worked in shaping the brand identity implementation for Cleaf, ensuring a seamless and sophisticated visual presence across all touchpoints.

She created graphic design and execution of the brand’s stationery, carefully considering every detail to maintain consistency with Cleaf’s visual codes and identity guidelines. From selecting materials to refining typographic and layout choices, her work emphasized precision and brand coherence. She worked on creating graphic illustrations to support the visual identity.

By meticulously aligning each design element with Cleaf’s aesthetic and positioning, she contributed to a refined, professional, and premium brand experience, reinforcing the company’s identity through thoughtfully crafted printed materials.